Im-paws-ibly Awesome People

While a small handful knew some details, the campaign went live this weekend, so I can officially unleash (as it were) the project.

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A few weeks ago, I was hired by Pedigree, these guys –>  https://www.pedigree.com/ 

For a bit, now, they have held a national competition where a number of rescue shelters receive free dog food for a year.  The event is divided up regionally and during this round, Metro-Detroit was one of the picks.

As for my part, I was tasked with documenting the goings-on at the rescue shelters in Flint, Pontiac, and Dearborn.

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Those you who know me know I am an animal lover and have a very hard time dealing with, knowing about, or being exposed to the many ways people mistreat animals.  That said, I understand the feeling a lot of people have when they visit a shelter.  It seems depressing and hard for the animals – and it is.  It is especially hard when a dog or a cat is used to having a home and is suddenly thrust into what probably seems to be a jail.

I could keep explaining the negative side, but you’re on Facebook, you see the news, and you watch the commercials.  So, I won’t drive my point home any further.  What I WILL do is tell you about the other side of the story.  I want you to know about the people that make these shelters work – the staff and volunteers.

The definition of volunteer tells you a bit about a person right from the start.  They aren’t being paid, they aren’t receiving time off work.  These folks are giving up their time to help with a situation a lot of people don’t want to even hear about.  More than that, they LOVE these animals.  When a dog has been at a shelter for five years, you might look at it and think it has nothing left and it will never be happy again.  Then that one person – THAT DOG’S volunteer – walks in and it’s like he’s a brand new dog. Tail wagging, ears up.  It’s his favorite person in the world and they’re there just to see him.

The “staff.”  I don’t like that word.  It implies that this is simply a job.  Now, don’t get me wrong.  It’s their job, but it’s also their life.  At each of the shelters I photographed, I found out the staff members regularly foster dogs at their homes, teaching positive behavior and building emotional bonds, knowing that they will have to give up the friendship so that the dogs can have  happy lives.  Trust me when I say this is a LOT more than a job for these people.

While this project is all well and good, I’m using it as a platform for something much bigger.  Confirmation on a few planned events should come down the line early this week – so stay tuned for the updates.  Plus, a few videos are on their way soon.

In the meantime, check out some of the shots from the three shelters.

To vote for the region to win free dog food, swing by the Facebook page, here.

This campaign may change the lives of a number of dogs, but there are tens of thousands out there that could desperately use your help.  Shelters are constantly in need of things like food, cleaning supplies, newspaper, and bedding.  Those last two are things you probably have sitting in the corner of your basement waiting to get thrown away.

Please look up your local shelter and drop off a thing or two.  It may only take a second of your time or a bit of spare change, but it can make all the difference in the world to a pet that need s home.

If you would like to see the full gallery of images from the different shelters, click here.  All the pictures are for sale and half of all proceeds are donated to the shelter where the picture was taken.

Thanks guys

– Jon

 

Still as sporadic, slightly more understandable.

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A question I get a lot is “What have you been up to?”  or sometimes “What projects have you been working on?”  There are assorted variations of this question, but they pretty much all mean the same thing.

I usually respond with… OK – no.  There is no usual response, because it’s so rare that I have more than one current project sharing similarities that we can just pretend it doesn’t happen.  Next week I may be working with an architectural-agricultural hybrid company, a local animal shelter, a community-based restaurant, and a national organization conducting a student competition.  I mention these examples because there was a week last summer where those were the open projects I was working on.   (It was a busy week).

So when I answer the first question and describe my current clients, I’m almost always greeted with the same follow up question, “Oh, wow.  So you’re taking pictures for ALL those?  What are the pictures of?”

Ah.

This seems to be the general consensus about my company and I figured it was time to elaborate a bit on what I do.

Let me begin by saying this is a completely understandable thought process and if you glance up to the those giant words at the top of this page, you’ll agree with me.  I began my company as a photographer and for all my dabbling and involvement in other forms of media, if I find myself going a week at a time without using my camera I get all shaky and my hair starts falling out… OK it’s not THAT bad, but I do find myself daydreaming about the next project in which I’ll actually get to create an image.

So, honest and true, when I’m face to face with a person and they mention that they’ve heard I’m a photographer, I don’t mine.  In fact I actually get a bit of pride out of hearing that.

But when it comes to clients (we’re talking businesses, here) I regularly find that they’re trying to put out new media and have over half-a-dozen contractors assigned to as many different things… and none of them are even talking to each other.

It makes sense for each person to have their own style and that’s what gives a healthy dose of diversity to any good marketing campaign.  But for the finished collaboration to come together in a clean fashion there has to be… well, collaboration.

That’s where I come in.

I may be a photographer, but I’m also a videographer, graphic designer, consultant, and advertising professional – and my client list is rather, shall we say, varied.

More than that, I work with a tight-knit group of media professionals that specializes in everything from web design, branding, and marketing to layout, copy-writing, and packaging.  So when a project on a massive scale comes along or when six assignments come in at once, that are just too much fun to turn down, I can still guarantee success and some top-notch quality.

In the end, when I explain what I’m working on for a certain client, people aren’t usually expecting my answer.

So, I made this to help me explain things a bit more clearly.

– Jon

Turning The Community Inside Out

_DSC5778  “Art-Cities” are rather prevalent these days.

In the US, New York is a given.  Philadelphia, and Boston are also getting pretty influential.  Of course there are a whole bunch on the west coast, as well.  But, when it comes to the Midwest, it’s not so much the city-proper that are havens for artists, but the smaller communities that make up portions of downtown.  Detroit is a great example.

It’s actually gotten to the point that the art and creativity is spilling out of the few neighborhoods and showing up on city-maintained structures like early-century corporate buildings, public transportation vehicles, and a lot of the general infrastructure of the city.

The best part is that while downtown is letting its creativity fly free, a lot of the suburbs are following suit and encouraging artists to publicly display work and construct customized installation pieces.

In fact, the Detroit Institute of Arts has gotten very involved and has begun donating replicas of famous works for public display on local communities.  Check it out –> http://www.dia.org/get-involved/community-outreach.aspx

Some of you may have heard of JR.  He’s a French artist who won the TED Prize in 2011.  Here’s his talk:


As you can see, his concept of a world-wide art project is pretty grandiose and wide-sweeping.

Well, it’s working –>  http://www.insideoutproject.net/  and Metro Detroit is taking part.  The city of Walled Lake is digging into the art world and will be playing host to the DIA’s project, JR’s Inside Out Project, and a whole slew of work from local artists this spring.

Be sure to check the city website for details and swing back here to see some of the shots!

– Jon