Behind the Scenes with The Hero of Time

In case you missed it, the best Legend of Zelda game ever (The Breath of The Wild) came out a year ago, today. Every few years the kingdom of Hyrule, once again, finds itself in a perilous fight against the dark forces of Ganon (the main antagonist in the series). The fate of the land rests squarely on the shoulders of our intrepid adventurer and hero, Link.

A Project of Furry Proportions

Hooray!  I’ve been waiting quite a while to share this one with you guys, but I had to iron out the finer details first.

Way back in the spring, I began doing video work for The Michigan Animal Rescue League.  The promo spot caught the attention of one of their TheUrbanDogD56aR07aP01ZLsponsors, The Urban Dog, an all-natural dog food and supply store out of Rochester Michigan.

After a fairly lengthy amount of planning and conceptualizing, we settled on an advertising project that would include a promo video, a series of ad posters, and a collection of interviews about the store.

Then the fun started.

Probably a good 80% of the dog owners I know graciously allowed me access to their furry family members.  After a couple months of video, photography, editing, audio selecting, and post processing – the project is locked, loaded, and ready for you, the loving audience.

Also, be sure to swing by TheUrbanDogStore.com to see what they’re all about.  I learned a lot on this project I wish I had known years ago about maintaining a healthy diet and lifestyle for your dog.

And I’d also like to mention how massively thankful I am to everyone who helped my out and let me borrow your dogs for the afternoon.

Check it!

Jon